The ‘Take a Fresh Look’ campaign kicked off with a press conference and dramatic building transformation. Farquhar Design created the branding and all the components for the start of the year long campaign. It was the last job of 2013 to get the office windows of the NICEIC & ELECSA headquarters ready for the staff returning for the start of the New Year. It was RAINING.

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We produced pop-up stands for the press conference, and display through the offices nationwide.

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We also produced press adverts for the trade press.

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The staff are featured in all the campaigns which is a great way of making them feel included and motivated.tfl4

All the emails are to have a campaign ‘stamp’.

Much help was provided by Scotts Signs and Posters

NICEIC and ELECSA Take a Fresh Look Campaign